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What to Look For when shopping for an online business
What to Avoid to keep from getting lured into a bad investment
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Things to Avoid in a Home Internet Business
We have to give props to many of these home business entrpreneurs who creatively mask bad ideas with glittering gift wrap to make it seem too appealing to pass up.
Flashing red & yellow graphics, photos of big houses and expensive cars, and large images of dollar signs are the first "enders". By "ender", I mean what should make you end your session, leave the site, and cross it off your list of potential ideas.
The next ender is when they use "lead in" pages. You read the first page which is nothing but ad hype. Then there's a link to "learn more" that takes you to another fluff page with no substantial information. Another link to "learn even more", etc etc. This brain washing is getting you so hyped that by the time you find the "join" link, you're convinced you're going to be an overnight millionaire and you've forgotten all the questions you had that still remain unanswered. A legitimate site is going to have links to all the information you want on the main page.
The "Pay to Learn More" sites are immediate enders. If they don't give you the info up front, it's bad information and THAT's what they make their money from.
Membership sites that want you to join to learn about all the wonderful home business options they have should also be avoided. If they were good and were legitimate, you wouldn't have to pay to find out. Their business is simply selling memberships, nothing more (a big home business scam).
Avoid any sites that don't pay cash commission. This may seem ridiculous to even mention but sometimes this is difficult information to get. Many of these sites keep payment structures, commissions, and rewards cloaked in a verbal version of a dog chasing its tail that gives you no information. Find out before you invest.
Don't get caught up in the perpetual pyramid scheme. No matter how nicely they package it, it still doesn't work and you're going to lose your money.
Avoid sites with customer testimonials, anyone can write those, including the site owner himself which is usually the case. The business, product, and/or service should stand on its own merit without the additional hype.
Above all else, trust your gut. These scam sites aren't hard to filter out if you just look between the lines.
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Be wary of slick packaging

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